The Food Safety Roundtable brings together senior international food industry executives to discuss collaboration to help address such questions as: 1) How can companies build and maintain public confidence and brand loyalty in the event of a food safety crisis? 2) How can companies preserve profits in the face of changing oversight and regulation policies? and 3) How can companies build effective communication with regulatory agencies?
Agenda
Sunday , April 26 , 2009
16:00-20:00 Registration
18:30-21:30 Sponsor’s Reception and Dinner for PRC Government Food Safety Officials, By Invitation Only
Day One, Monday , April 27 , 2009
7:30-8:30 Registration
7:30-8:30 Breakfast Bar
8:30-9:00 Welcome and Opening Remarks by Hosts (Rick Gilmore, PhD, President/CEO, GIC Group, and Dejun Huang, General Manager, Beijing Orient Agribusiness Consultants
“Why We Are Here: Setting the Stage”
9:00-9:45 Keynote Address: Peter Bracher, Managing Director NSF-CMi, Asia Pacific,
“Challenges of developing a safe and efficient supply chain to retail industry”
9:45-10:15 Speaker: Mr. Luo, Yunbo, China New Food Safety Law Drafting Group and Dean of College of Food at China Agriculture University
“The Current State of Food Safety and New Chinese Food Safety Law ”
10:15-10:30 Speaker: Mrs. Marie Paule Benassi, First Counsellor, Food Safety, Health and Consumer Protection, European Union-Delegation of the european Commission
"Food Safety in Europe"
10:30-10:45 Coffee Break
10:45-12:15 Panel Discussion: “Meeting Food Safety Standards in the Worldwide Marketplace: Safe, Reliable Ingredients and Best Practices from Farm to Table”
Panel Chairman: Thad Simons, President and CEO, Novus International
Panelists: Zhan, Tianbin , General Manager, Tongwei Food
Qin, Zhenkui, Party Secretary/Asst. Director, Chinese Academy of Inspection & Quarantine
Yang, Chun-yung, General Manager, Dachan Food Asia Limited
Ms.Wang, Hongwei, Vice GM, Beijing Huadu Group Co., Ltd.
Samson Li, Novus International
12:15- 14:00 Luncheon Address: James S. How, Ph.D., Asia Regional Director, Corporate Food Safety & Regulatory Affairs, Cargill Investments ( China ) Ltd.
Headquartered in Minneapolis, Minnesota, USA, Cargill is a privately held international provider of food, agricultural and risk management products and services and has 158,000 employees in 66 countries. Cargill’s operations in China include manufacturing, distribution and marketing of foods, food ingredients, animal nutrition and feed products, and grains and edible oils processing.
“ Private and public collaboration to strengthen food safety in the supply chain”
14:00-15:00 Panel Discussion: “Consumer Concerns and Crisis Communication”
Contribution of international food information organizations
-- Industry collaboration, cooperation, and information
-- Quick action to respond to crisis
Panel Chair: Andy Benson, Vice President, International Relations, International Food Information Council
IFIC is a nonprofit organization that communicates sound science-based information on food safety and nutrition topics to health professionals, journalists, government officials and consumers. IFIC’s programs are supported by the broad-based food, beverage and agriculture industries.
Panelists: Li, Hong, Li, Hong, Senior Partner, President ( China)
Fleishman-Hillard International Communications
FH is a unique public relations firm, which combines the industry-leading international communication philosophy, expertise, and well-developed marketing and communication products, a s well as its global network and its local resources.
15:00-15:20 Coffee Break
15:20-16:30 Workshops/Breakout Groups: We will split into four groups, two English speaking and two Chinese speaking to discuss two topics, either 1) the China trade and China product sourcing situation or 2) “Success in Preserving Brand Image.”
English Workshop One: “ China Trade”
English Workshop Two: “Brand Image”
Mandarin Workshop One: “ China Trade,” Wei Lei, Senior Investment Officer, IFC
Mandarin Workshop Two: “Brand Image”
16:30-17:30 Panel Discussion: “ Regulatory Initiatives: Is There a Void?”
- Global industry and international regulatory developments
- Review of solutions at the global industry level
- Review of actions taken in the international regulatory regime
--Next Steps
Panel Chair: John Chapple, General Manager, Sino Analytica
Sino Analytica is China's leading, worldclass independent food analysis laboratory based in Qingdao and Ningbo, serving food industry enterprises and suppliers both in China and internationally .
Panelists: Dr. Paul Chiew King Tiong, Deputy Director, Veterinary Public Health, Agri-Food and Veterinary Authority of Singapore (AVA)
“Traceability Along the Food Chain”
The Agri-Food and Veterinary Authority (AVA) was established on 1 April 2000 to ensure a resilient supply of safe food, to safeguard the health of animals and plants and facilitate agri-trade for the well-being of the nation.
Wei Sun, Director, Scientific and Regulatory Affairs, Coca Cola China
Coca-Cola is one of the most famous international brand names in China. It is not only the market leader of soft drinks in China, but China is the 4th biggest market of The Coca-Cola Company globally.
Quanhou, Song, Associate Director, National Food Quality Supervision and Inspection Center
17:45-18:30 Cocktail Reception
18:30-20:30 Banquet Dinner Hosted by Co-hosts, Rabobank, and Sponsors
Day Two, Tuesday , April 28 , 2009
9:00-9:30 “Investment Opportunities in the Food Value Chain in Asia”
- Strategic sectors/industries
- The new fundamentals: deal structuring
- Sourcing capital
Speakers: Gilles Boumeester, General Manager, North East Asia, Rabobank
Thomas Lee Bauer, Head of Food & Agribusiness Research and Advisory Asia Rabobank
The lead sponsor of the Roundtable is Rabobank International, the wholesale and international retail bank unit of the Rabobank Group, a full-range financial services provider founded on co-operative principles and awarded a Triple A credit rating from both Moody’s and Standard & Poor’s since 1981. Food & Agribusiness is the international prime focus of the Rabobank Group. Rabobank International provides customised banking and finance solutions to businesses involved in all aspects of food and agribusiness around the world.
9:30-11:00 Panel Discussion: “Joint Ventures/ Strategic Alliances/ Procurement and Marketing Agreements”
- New regulatory and trade environment
- Food safety shared responsibilities
- Supply chain management questions
Panel Chairman: Brady Sidwell, Head of Advisory, Food & Agribusiness Research and Advisory, North East Asia, Rabobank
Panelists: Mark J. H. Han, Chairman, Dachan Food ( Asia) Limited
The leading animal protein producer and supplier, Dachan Food specializes in animal nutrition and chicken meat products. Da Chan is China’s largest broiler integrator and one of the biggest chicken suppliers to KFC and other QSRs.
Gu Qing, Executive Vice President & CFO, Beijing Deqingyuan (DQY)
Founded in 2000, Beijing DQY Agricultural Technology Co. Ltd is a leading egg producer in China housing nearly 3 million birds. It is specialized in processing, distribution and marketing of high quality shell eggs and liquid eggs. It was the sole egg supplier to the Beijing Olympic Games.
Wu Tong,Managing Director, McKey Food Services Limited, and Senior Vice President APMEA, Keystone Foods
Keystone Foods is a global manufacturer of protein products and a custom food service distributor, the company is recognized worldwide as a pioneering and innovative leader in the food industry.
Rick Gilmore, Ph.D., President/CEO, GIC Group
GIC Group integrates experience and strength in research, analysis, and marketing with financial services and asset management for agribusiness in global markets.
11:00-11:15 Coffee Break
11:15-12:15 Panel Discussion: “Industry Case Studies, Best Practices in the Food Manufacturing Industry”
Panelists: Ms. Lilly d’Angelo, R&D Director, Greater China, Campbell Soup Trading (Shanghai)
Campbell ’s has nearly 140 years of history and is the most popular soup brand around the world. The Campbell red and white Campbell banner has grown, and now includes Pepperidge Farm breads, cookies, cakes, and crackers, V8 vegetable juice, and Swanson broths, among others.
Brian Chinfen, Chief Operating Officer, The Garden Company Limited
Founded in 1926, The Garden Company Limited is the leading branded industrial bakery in Hong Kong and China. The company produces bread, cakes, biscuits and candies in five manufacturing facilities located in Hong Kong, Dongguan and Yangzhou for both the retail and user markets.
James Rice, VP and Country Manager for China Operations, Tyson Foods
“Current Situation in China’s Food Manufacturing and Trade: Meat and Poultry Trade”
Tyson Foods, Inc. founded in 1935 with headquarters in Springdale, Arkansas, is the world's largest processor and marketer of chicken, beef, and pork. Tyson provides products and service to customers throughout the United States and more than 80 countries.
12:15 -13:30 Luncheon Address: William T.H. Chang, Ph.D., President, Lytone Enterprise (Taiwan)
Lytone Enterprise, Inc. was established in 1993, with business activities in food, agriculture and animal industry throughout East Asia. Major customers include name brand food retailers, multilayer marketing companies, and wholesale fresh produce distributors.
“Streamlining the Approval Process for Imported Foods”
13:30-14:00 Chen Zhigang, General Manager, Work Safety and Environmental Protection Department, COFCO Group
Founded in 1952, Cofco is China’s leading supplier and services provider in grain, oil and foodstuffs, and is one of the largest food manufacturers in China.
“Communicating Safety through Branding in China-made Products”
14:00-14:30 Dr. Christopher Hickey, Director, China, US Food & Drug Administration (FDA)
“ US FDA experience in China with CIQ certifications”
14:30-15:45 Panel Discussion: Technical Issues in Food Safety
Panel Chair: Vincent Paez, Director, Food Safety Business Development, Thermo Fisher Scientific
“Traceability, Labeling and Certification, Third Party Certification Options”
Panelist: Dr. Helen Cao, Technical and R&D Director East Asia, Novus International, Beijing
Hong Cao earned her Ph.D. in Swine (Poultry) Nutrition, Animal Science from Kansas State University in 1999, and accepted Postdoctoral training in Gastrointestinal Pathology at the Detroit School of Medicine. She has worked in Cargill USA pigs and broiler feedstuffs and the Netherlands Nutreco aquaculture research.
“Salmonella Control: From Feed to Food”
Dr. Margaret Barth, MPH, Technical Director, Responsible Source Co.
“Technical Issues and Solutions on Food Safety”
15:30-15:45 Coffee Break
15:45-16:45 Four Simultaneous Workshops/Break-out Sessions on Prevention Strategies
1. Crisis Management and Communications (English), Facilitator: Andy Benson, Vice President, International Relations, International Food Information Council
2. Risk management (English), Facilitator – Matthew Finger, Technical Director for APMEA Zone, OSI International Foods
3. Crisis Management (Mandarin), Facilitator: to be announced
4. Risk Management (Mandarin), Facilitator, Dr. Helen Hong Cao, Novus International
16:45-17:15 “Wrap Up: Where Do We Go From Here?” Discussions on the Possibility of a new Roundtable group such as the RSPO (Roundtable on Sustainable Palm Oil)
Rick Gilmore, Ph.D., President/CEO, GIC Group
Dr. Margaret Barth, MPH, Technical Director, Responsible Source Co.
18:00 Press Conference
Optional Evening Discussion on Launching GFSF (Global Food Safety Forum) |
